ЛЮБЛЮ СПОРТ, ГРАЮ ТУТ!

Serhii Kharchenko — CEO «Місто Спорту»

Date of Birth: February 1, 1974 (50 years old)
Place of Birth and Residence: Kyiv, Ukraine

Profession: Sports Manager and specialist in sports marketing with 28 years of experience

Key Positions:
– President of the Ukrainian Socca Federation
– Honorary President of the Ukrainian Beach Soccer Association

Education

  • 1981–1991 – General Education School No. 43, Solomianskyi District, Kyiv
  • 1981–1990 – Youth Football Schools of Dynamo (Kyiv) and SKA (Kyiv); Coaches: V.M. Semenov, A.P. Serhiyenko, V.F. Kontsurak
  • 1991–1997 – Kyiv State University of Construction and Architecture, Mechanical Engineering (Diploma LP VE№007378)
  • 1997–1998 – Specialized Courses “PR and Advertising Technologies” at the Administration of the President of Ukraine
  • 2004–2008 – National University of Physical Education and Sports of Ukraine, specialty “Olympic and Professional Sport”, specialist in management and administration of physical education and sports (Diploma KV №43230634)
  • 2010 – Advanced training at the International Center for Sports Education CIES, FIFA
  • 2006–2010 – Lecturer at FIFA seminars (Kyiv, Sochi, Split, Varna, Barcelona)

Professional Experience

  • 1996 – Assistant Manager, Sports Marketing Department, MVSK “INFOSPORT”
  • 1997–1998 – Sports Marketing Manager at MVSK “INFOSPORT”
  • 1998–1999 – Director of the Sports Marketing Department at MVSK “INFOSPORT”
  • 2000–2004 – General Director of State Enterprise “Infosport Marketing”
  • 2004–2005 – Vice President of the “INFOSPORT” Corporation
  • 2003–2016 – Collective Member and Delegate of the Ukrainian Football Federation Congresses
  • 2005–2009 – General Director/Co-founder of Media Sport Promotion LLC
  • 2004–2023 – Founder and Chairman of the Ukrainian Charity Foundation “Sport Against Drugs, Tobacco and Alcohol Abuse”
  • 2002–2016 – Founder, President/General Manager of the Ukrainian Beach Soccer Association
  • 2012–2014 – Member of the Public Council at the Kyiv City State Administration, Head of the Kyiv Sports Infrastructure Committee
  • 2014 – Participant in the Ministry of Youth and Sports working group for reforming physical culture and sports in Ukraine
  • 2009–2023 – Founder/Investor in the creation of the Kyiv Mass Football and Sport Center “MISTO SPORT” at the Hydropark on Dolobetskyi Island
  • 2012–2023 – Co-founder, Director/General Manager of Misto Sport LLC
  • 2017–2020 – Chairman of the Board/General Manager of the Kyiv Mass Football Association
  • 2021–2023 – Founder/CEO of the Ukrainian Socca Federation

Sport Projects and Initiatives

  • Co-organization and Commercial Partnerships:
    • Supercup of Ukraine in Football (2004–2008) under the aegis of the Professional Football League of Ukraine
    • Creation of a unified package of commercial rights for the Ukrainian Football Federation, the Professional Football League, and all participating clubs (2004–2008)
    • ATP Tour “KYIV OPEN” and Davis Cup home matches (1996–2003)
    • International Handball Tournament “CUP OF TURCHYNA” (1997–2003)
    • International Artistic Gymnastics Tournament “CUP OF DERYUHINOY” (1997–2003)
    • Home matches of the men’s basketball national team of Ukraine (1997–2003)
  • Development of Beach Soccer:
    • Initiator and leader of the team that established beach soccer as an official sport in Ukraine (2000–2016)
    • Creation of beach soccer sports bases in Sevastopol, Kyiv, and Ivano-Frankivsk. In 2012, stadiums in Sevastopol and Kyiv were recognized among the world’s best by FIFA-BSWW
  • Investment and Organizational Projects:
    • Creation of the Kyiv Mass Football and Sport Center “MISTO SPORT” on Dolobetskyi Island – a project that evolved (2009–2023) from inception to one of the first investment projects in mass sports and recreation in Ukraine, featuring a public-private partnership
    • Co-organization of the Euro League 2013 beach soccer qualifying stage under FIFA-BSWW and the 2018 UEFA Futsal Championship

Social Activity

  • Organized charity competitions among school teams (Schools No. 43, 144, 60, 69, 121, 187, 115, 318) with a focus on prevention and promoting a healthy lifestyle
  • Produced video and promotional materials to support a healthy lifestyle; secured over 2,000 minutes of social information on Ukrainian TV channels
  • Organized educational trips to Crimea for high-achieving schoolchildren
  • Conducted preventive lectures and seminars for youth with participation of Kyiv’s chief drug prevention specialist V. Yaryh and renowned athletes
  • Served as Deputy Chairman of the Public Council at the Kyiv City State Administration (2012–2014)
  • Participated in the guardianship and parent committees of School No. 43 (2008–2011) and School No. 318 (2014–2017)

Achievements

  • In Beach Soccer (as President and General Manager of the Ukrainian Beach Soccer Association):
    • Bronze Medalist at the European Championship (2004)
    • Winner of the European Cup (2007)
    • Participant in the FIFA Beach Soccer World Cup final stages (2005, 2011, 2013)
    • Participant in the European Championship final stages (2012, 2014)
    • Vice European Champion (2015)
    • European Champion (2016)
    • Honorary President of the Ukrainian Beach Soccer Association (2016–2020)
  • Initiated and actively participated in establishing mass football events in Kyiv and Ukraine (since 2017)
  • Founded the Ukraine 6×6 Football National Team (2018) – participant of the 2022 World Cup (September, Hungary)
  • The Ukraine 6×6 Football Team was runner-up at the Socca World Cup 2023 in Essen, Germany
  • During the Russian invasion, evacuated his family to Europe, returned to Kyiv, and organized a hub for refugees and internally displaced persons at “MISTO SPORT” (from early March until May) providing shelter and meals for 456 people

Personal Life

  • Married to Viktoria Kharchenko (Kozachok)
  • They have two daughters: Anastasiia (born 2000) and Daria (born 2003)
  • Parents: Volodymyr Mykolayovych Kharchenko (born 1950) and Svitlana Mykolaivna Kharchenko (Herasymenko, born 1951)